Step UP! is a campaign centered on a special day of action that everyone can become involved with, and that can empower and inform people about the problem of content theft, and what they can do about it..
We are aiming for a day that draws together action, education and celebration. We want a focus that empowers people and allows them to express their own creativity in a variety of ways. It also draws attention to the strength of feeling that there is here on the grid.
Step UP! Day will be November 5th – Guy Fawkes Day or Bonfire Night in the UK.
Action:
a) On this day – no-one uploads textures to the grid. This should show the economic power of people acting together, without harming content creators. We want Linden Lab to see the power of the feeling about the problem of content theft – and to discuss urgently strategies for tackling it.
b) As many people as possible wear an orange ribbon as a sign of support for creators.
Celebration:
The day ends with parties. Bonfire parties. That means that all around the grid, people have parties.
We're encouraging every club to hold a Step Up! party. We encourage every musician to play Step UP! events. Everyone on the grid has a part to play. Everyone can take part.
Wear the ribbon! Come to the store and buy the ribbon for 0 L from the Step Up Kiosk.
This is a sign to everyone that you're part of the Step UP! campaign.
Follow the Blog!
http://stepupsl.wordpress.com/
We'll be sharing news from the campaign - and give you more fun ideas as to how you can be part of the Step UP!
Share the Campaign with friends and customers!
Please to remember the 5th of November - it's Step UP! Day!!!!
One of the ways we want to show our strength is by holding Step UP! Day on November 5th.
On that day, we will show our commitment to the campaign through the ribbons, through the boycott of uploads and through celebrations. So plan for your Step UP! party or other event.
Remember the boycott!
On November 5th we also demonstrate our commitment by NOT uploading anything to the grid. Let's send a message to Linden Lab that we've had ENOUGH content theft!
Do you want to help the campaign?
Come to our Ning and sign up - we need people who are willing to help make Step UP! the most fantastic community event that Second Life has ever seen!
http://step-up-sl.ning.com/
Read the card:
This explains what content theft is - and how you can help to stop it!
| Attachment | Size |
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| Step Up and make your voice heard about Content Creation Theft.txt | 3.23 KB |
- Jezebel Bailey's blog
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[...] REMINDER - REMINDER - REMINDER - IT IS October 5th NO texture UPLOADS... Party Party Party....Content Step up Day! a2a_linkname="Content STEP UP DAY - OCTOBER 5th Content Unload is a NO [...]
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[...] Gwynneth Llewellyn, for example, blogs about the step up campaign that our own Jezebel Bailey has blogged about. However Gwynneth suggests than basic accounts, those who haven't provided some means of [...]
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[...] Step up day – Novermber 5 I’m basically “down” (as the kids say) with this collective action. No uploads to the grid on November 5 in order to send a message to Linden Lab in support of content creators against content theft. Maybe it will work; maybe not, but I could go a day without paying $L10 sinks. Read all about it here. [...]